"From Haiti"
For Real Now didn't start in a studio. It started in Haiti, six years ago, with nothing but an idea and a
will to make it real.
Before we had machines, we had bleach. Before we had a factory, we had a table, a screen, and a
squeegee. We were pulling bleach designs by hand, screen printing piece by piece, testing every
shirt ourselves — because that's what "for real" meant. No shortcuts. No outsourcing the vision. Just
us, figuring it out.

"To Boston"
The dream got bigger than the table. We made the move to Boston, carrying six years of Haiti with us
— the discipline, the grind, the refusal to settle for less than real. That's when For Real Now stopped
being something we built with our hands alone and became something we could manufacture, scale,
and finally bring to the world.

FERINA (For Real Now) was built in 2016 in Haiti with a simple mission: create something authentic that represents who we are and what we stand for. We believe in quality, authenticity, and the power of real craftsmanship. Every piece we create is a testament to our journey and our commitment to excellence.